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Search Engine Optimization

Why do I need SEO?

If you already have invested in establishing a web presence for your business you may have found, as most eventually do, that a great looking state-of-the-art website only completes only half of the equation. What good is that brand new website if no one ever visits it?  The answer is obvious, but the solution is even more apparent…You have to get listed on Google, Bing, Yahoo, MSN, and many other search engines!

The search engine has replaced the outdated telephone book and has emerged as a low-cost alternative to the more-expensive, less-effective traditional marketing tools.  Besides- the rising costs and increased code enforcement has made it nearly impossible for SMB’s to utilize these services, especially during these tough economic times.

So What is SEO Anyway?

Search engines are made up of some very sophisticated hardware and software systems that use a combination of mathematic algorithms and procedures to decide the relationship to terms being searched (keywords) and the sites they have indexed (Results). Search Engine Optimization (SEO) is the art and science of improving a websites prominence within the “organic, un-paid” search results for a given keyword(s) while avoiding being blacklisted (banned from the major search engines) for not conforming to the search engines' guidelines.

At Carom Media we know that hiring a SEO consultant is an important decision that can potentially improve your site and save time and money. So please take you time in evaluating our company. When you’re ready we would be happy to discuss how we can provide you with the best strategy to boost your SEO rating.
Our SEO Services include:

  •     Review of your site content or structure
  •     Technical advice on website development
  •     Content development
  •     Keyword research
  •     Expertise in specific markets and geographies.
  •     Strategic tagging
  •     Website Submission
  •     Meta tags deployment
  •     Search engine friendly URI’s (SEF)
  •     Social bookmarking
  •     Blog writing
  •     Clean XHTML coding
     

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